In my portfolio, I highlight my proficiency in B2C product management, demonstrating my ability to create consumer-centric products, prioritize user experience, and cultivate brand loyalty through innovative strategies that resonate with end consumers and drive sales in the consumer market.
Additionally, I showcase my expertise in B2B product management, where I spearheaded projects focused on understanding intricate business needs, optimizing processes, and delivering tailored solutions to enhance efficiency and drive value within the ecosystem.
Duolingo is an education app and and it is the world’s most popular way to learn a language. As a regular user of the app I always loved learning and practicing exercises which improved my German language skills. This motivated me to come up with a new product feature and inspired me to write a product requirements document.
Zerodha is an Indian Fin-tech company that offers brokerage-free equity investments, retail, institutional broking, currencies, and commodities trading. In this business case study I have researched about Zerodha business model, competitive analysis and how it became India's most successful bootstrapped company.
While enrolled in the Introduction to Product Management course at CareerFoundry, I devised an improvement plan for 'makeyourmaps,' a hypothetical tour guide app, utilizing research surveys. By analyzing the research data and facilitating brainstorming sessions, I developed the wireframes.
Aperture is a fictitious photo-sharing application. Through my participation in a product management immersion course, I gained hands-on experience in the product lifecycle by working on the Aperture app. I spearheaded research efforts, defined solutions, and validated ideas aimed at enhancing user experience and reducing churn rate.
Mailchimp is a robust marketing automation and email marketing platform that has empowered thousands of small to medium-sized businesses in establishing their presence. Within this context, I conducted thorough industry and business analyses to identify and address specific business needs.